Media Mentions
BBC Action Insight Policy Note: How media can help support adaptive behaviours
Climate change is forcing millions of people in low- and middle-income countries to migrate for survival and adapt their livelihoods …
Shamba Shape Up: the farm make-over show
Millions of farmers in low-resource settings could benefit from information about farming techniques that will help them improve yields, make …
Harnessing the Power of Media to Reduce Post Harvest Losses
If one were to travel through the vast lush lands of Uganda and come across Kongoidi village, nestled between Bukedea …
#IamAg! Meet Judy, Production Manager at Shamba Shape Up
Ever since I was a young girl, I always dreamed of being on television. That was considered the most prestigious …
Telling Africa’s Agriculture Stories Through Radio, TV, Film
Showcasing African farming through TV, radio, and film can help engage the public in conversations about agriculture, food justice, and …
Shamba Shape Up and the Use of Social Media
Shamba Shape Up is a reality style TV show designed to educate East Africa’s rapidly growing rural audience. The make …
Opinion: To Solve Hunger, Start with Soil
Peter looked confused as he recounted how he’d painstakingly planted potatoes to sell and to feed his family of eight, …
Rockefeller Funds African Reality Makeover Show: It’s Not What You Think
The Rockefeller Foundation is always on the lookout for innovative ways to bolster global food security. One issue the foundation …
Taking reality TV to the farm
Leave it to those crafty Kenyans to create a hit agricultural reality television show. “Shamba Shape Up” is a farm …
Shamba is Shaping Up, and Making Over, East African Farms
Shamba Shape Up (Shamba) is a television series in Kenya helping small-scale farmers give their farms a make over. It …
Popular TV Show ‘Shamba Shape Up’ Gives Orange-Fleshed Sweetpotato Full Exposure
The sweetpotato is well known within these areas, however it is often the white-fleshed variety that has the overall popularity; …
Kenya’s TV show Shamba Shape Up features ‘Healthy Groundnuts’
To raise awareness on aflatoxin contamination among groundnut farmers, ICRISAT’s Dr Samuel MC Njoroge, Scientist (Legume/Cereal Pathology), went on Kenya’s …
'Extreme Makeover' with chicken coops and compost: Welcome to Kenyan reality TV
In the US, reality TV is replete with spoiled teenagers, extreme eating challenges, and arguing roommates. Here in Kenya, though, …
CIP sweetpotato projects to star in Shamba Shape Up: East Africa’s very own Complete Farm Makeover television series
The International Potato Center (CIP) and its sweetpotato initiatives will play a lead role in one of East Africa’s most …
Kenyan farmers use climate 'entertainment' for empowerment
One important question for the CGIAR Research Program on Climate Change Agriculture and Food Security (CCAFS) is how to reach …
Agricultural reality show helps farmers talk to scientists
“Our model is and edutainment model. Entertain, meet information needs … build big audiences.” And big audiences can drive sustainability. …
Reality TV Show Helps Farmers Improve Livelihoods
Inspired by the popularity of American and British home makeover shows, a television producer in Kenya has created a farming …
TV Makeover Show Shapes up East African Agricultural Economies
Edutainment company Mediae's latest recipe to revive rural livelihoods in Kenya mixes agricultural education and reality TV, with a pinch …
Kenyan TV show ploughs lone furrow in battle to improve rural livelihoods
George Mungai is an unlikely TV star. The softly spoken farmer and father of six lives in a tidy compound …